Enterprise Engagement Alliance and Engagement Strategies Media Honors Inward With 'First' Award

Posted by Allan Steinmetz on 4 May 2016

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We are humbled and proud to announce that the Enterprise Engagement Alliance has bestowed the 'First' award to Inward Strategic Consulting as one of three top Solution Provider honorees last week at their EEA expo and Gala dinner in Orlando. The 'First' Award winners were selected by EEA Engagement Strategies Media (ESM) editorial contributors based on their actual first-hand knowledge of these companies, confirming without question that each of the honorees was indeed a pioneer at seeking to profit from the concept of linking engagement across the entire organization in a strategic way to achieve key goals.

According to the announcement by EEA, “The 'First' Awards this year honor solution providers who began to focus on an enterprise approach to branding and engagement and integrating various engagement tools to foster better alignment, efficiency, results, etc. long before their competitors. While there are many leaders in the employee engagement, training and assessment space - this inaugural slate of 'First' Award winners focus on an enterprise-wide approach to engagement that addresses all of the key levers of engagement in a strategic way. ESM editors can again attest to the commitment of these solution providers, because they have been covering this field since its earliest days.”

The announcement continued to profile the winners, “Inward Strategic Consulting - Allan Steinmetz, founder of Inward Strategic Consulting, came to the concept of enterprise engagement as early as 1998 when he started his company. His career in advertising helped him realize that promises are only good if they're kept. Although his company doesn't use the term 'Enterprise Engagement' in its marketing, its philosophy and approach incorporate all the elements of the Enterprise Engagement framework. Steinmetz’s accomplishment and daring are all the more noteworthy because few of his colleagues in advertising have yet embraced this critical connection between the external and internal brand”

To win this award, Inward provided comprehensive case history/submission for the work we have done for McDonald's and employee advocacy through the gamification platform we created called "World of Good". Steve Mamarchev, vice president of best practice and research was present to accept the award in behalf of inward. An example of that work can be seen on our website at http://www.inwardconsulting.com/what-we-do/our-work/mcdonalds-world-of-good-gamification/. Additionally the McDonald case and Inward will be profiled in Engagement Strategies Magazine in the coming months.

We are thankful for this honor and for the privilege of being able to work with such an iconic brand as McDonald's under the leadership of their global internal communications group with Jori Hume and Leslie Keefe. We also want to thank all of our clients for giving us the freedom of expression and honoring our methods and processes.

Here is a link to the announcement: http://rewardsrecognitionnetwork.com/EEA-Honors-9-Companies-With-First-Awards/