Inward Blog

Viewing entries tagged with 'audits'

How Do You Measure The Success Of An Enterprise-Wide Brand Engagement Initiative?

Every time I have a new business presentation or I am presenting at an internal branding/employee engagement conference, I inevitably get asked the same question, “How do you measure the success of an enterprise-wide brand engagement initiative?” I always answer this question the same way but I decided for today to actually write them down.

Posted by Allan Steinmetz at 11:00am

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