Inward Blog

Viewing entries tagged with 'brand'

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Often, when I am asked the question of why our firm, Inward Strategic Consulting got into this business I usually provide an explanation that falls into five different categories. 1) Change is hard to embrace, 2) brand purpose and value are unifying, 3) Employee advocacy is paramount, 4) Sales channel understanding is a necessity, and 5) Internal/External brand alignment is critical.

Posted by Allan Steinmetz at 12:00am

Brand Health

TEN things you can do to INSURE your brand’s health

Posted by Allan Steinmetz at 12:00am

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Feelings Matter at WORK

Are “FEELINGS” a leading indicator of your company’s culture?

Posted by Allan Steinmetz at 12:00am

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