Inward Blog

Viewing entries tagged with 'crises communications'

United Airlines is reaching out to the public after their public relations mess

Admission of guilt – Promises to change - Last week United Continental’s CEO, Oscar Munoz sent out an apology letter to all frequent flyer customers and placed a full-page ad in major newspapers including the Wall Street Journal. This came after two tumultuous weeks of public embarrassments, passenger settlements and internal reflection. I can only imagine what it was like working at United Continental last week. Finger-pointing, chaos, urgency, blame, anger and depression.

Posted by Allan Steinmetz at 1:00am

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