Inward Strategic Consulting is a 26-year-old leading consultancy firm specializing in internal/external communications, branding, change management, team alignment, and market research for businesses.

Allan Steinmetz is the CEO and founder of Inward Strategic Consulting, with over 30 years of experience in marketing strategy, branding, and employee engagement, serving clients like Walmart, American Airlines, Aetna, Fidelity, Ford, U.S. Postal Service, and McDonald’s.

We offer services in internal and external communications, change management, employee engagement, branding, team alignment, and market research.

We offer services in internal and external communications, change management, employee engagement, branding, team alignment, and market research.

Internal branding involves aligning your employees with the company’s mission, values, and objectives to create a unified culture and improved customer experience.

We develop custom change management and communications strategies to help organizations smoothly transition through business transformations, mergers, and internal changes, minimizing disruption and maximizing success.

We develop custom change management and communications strategies to help organizations smoothly transition through business transformations, mergers, and internal changes, minimizing disruption and maximizing success.

Our clients include Walmart, McDonalds, American Airlines, GM, Fidelity Investments, Takada, Aetna, Roche, Prudential, Cummins, Regeneron, Collins Aerospace, and Banfield Pet Hospital, among others.

We facilitate team alignment through our proprietary processes by ensuring that all team members understand and work towards common business goals, improving collaboration, performance, and outcomes.

We provide market research consulting to help organizations better understand their audiences, competitors, and market trends, leading to informed decision-making.

Yes, we help organizations craft clear and effective external communication messages that cascade throughout the organization in a creative and compelling fashion that strengthen brand presence and improve stakeholder relations.

We assess the current culture, identify areas for improvement, and implement action strategies using our proprietary VISIONEERING methodology that fosters employee engagement, communication, and alignment with company values.

We measure success through a combination of employee feedback, performance metrics, and tangible improvements in engagement, productivity, and organizational alignment.

Clients benefit from our deep expertise in communications, change management, and branding, leading to improved organizational efficiency, employee satisfaction, and business performance. As a result of internal buy-in and advocacy, there is greater performance improvement and ROI.

Consulting engagements vary based on client needs, but we offer both short-term projects and long-term partnerships to ensure sustainable success.

Yes, all our strategies and solutions are tailored to meet the specific needs and goals of each client, ensuring relevance and impact.

We offer leadership development programs focusing on communication skills, team alignment, and change management and on-boarding to empower leaders to drive organizational success.

Team alignment ensures that all employees are working towards the same goals, leading to improved efficiency, collaboration, and business results and improved performance and growth.

Yes, we assist organizations in managing communication during crises, ensuring clarity, consistency, and minimal damage to reputation.

We focus on transparent communication, cascading message communications, aligning changes with employee values, and providing support and resources to help employees adapt to new environments.

Our unique focus on both internal and external communication, coupled with our proven experience in branding and change management, sets us apart from other firms. We believe in building an “abundant mentality” among key internal stakeholders and providing better customer experiences.

We develop comprehensive branding strategies, exceptional creative ideas and concepts that align external perceptions with internal values, ensuring consistency and authenticity in the marketplace. We achieve internal buy-in and understanding that inspires new attitudes and behaviors.

Effective communication and on-boarding is crucial in change management, helping to inform, engage, and guide employees through transitions with clarity and confidence.

We focus on enhancing employee engagement, aligning roles with values, and fostering a positive corporate culture, all of which contribute to higher retention rates. We help answer the employee question: “What’s in it for me?” and instill loyalty, better understanding, engagement and retention.

Generative AI is a form of artificial intelligence that creates new content and solutions. Inward helps agencies harness AI to boost innovation while empowering their workforce through skill development and strategic implementation.

We guide organizations through digital transformation by aligning teams, improving communication, and ensuring that changes are effectively communicated and implemented in a way that employees know what is at stake and how it effects them personally and professionally..

Effective internal communications create an environment of trust and transparency, which directly leads to increased employee engagement and productivity. If a company says one thing to their employees and something different to their customers, it creates confusion and and an experience breakdown.

Yes, we offer end-to-end rebranding and creative execution solutions that include strategy development, internal alignment, and creative execution, learning systems/training, digital experiences to ensure a successful brand transition.

Yes, we provide tailored consulting services for startups to help them build a strong internal culture, brand identity, and communication strategies from the outset.

You can get started by contacting us through our website to schedule an initial consultation, where we’ll assess your needs and outline how we can help your organization succeed.