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Viewing entries tagged with '1986 ad breakthroughs'

Learn about music video commercials and who was the first company to use this creative technique

Over the years, many companies have applied the idea of incorporating popular songs sung by recognizable artists to help promote their products and services. It has created an often used genre of advertising. Walmart and Dodge Ram Trucks have adopted this approach recently in their new TV advertising campaigns.

Posted by Allan Steinmetz at 1:00am

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