Inward Blog

Viewing entries tagged with 'airbnb'

Understanding the differences and when and how to do it correctly


Is crisis communications and change communications the same thing? Crisis communication is not the same thing as change communication. While both types of communication may be necessary during times of organizational change, they serve different purposes.

Posted by Allan Steinmetz at 12:00am

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What do these brands have in Common? Alignment and Better Performance


Consider the success of Airbnb, Apple, Subaru, and Mars in the consumer-facing sector, and Caterpillar, 3M, and Procter & Gamble in the industrial B2B sector, all of which have leveraged a strong internal culture based on core values and principles to drive engagement and growth. These companies provide compelling examples of how aligning internal and external brand experiences can boost brand trust and drive growth. Don't miss out on this opportunity to elevate your brand experience and take your company to the next level.

Posted by Allan Steinmetz at 12:00am

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