Inward Blog

Viewing entries tagged with 'alignment'

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Often, when I am asked the question of why our firm, Inward Strategic Consulting got into this business I usually provide an explanation that falls into five different categories. 1) Change is hard to embrace, 2) brand purpose and value are unifying, 3) Employee advocacy is paramount, 4) Sales channel understanding is a necessity, and 5) Internal/External brand alignment is critical.

Posted by Allan Steinmetz at 12:00am

Chick HERE to Learn what they recommend

Last week I read a very interesting article in the Wall Street Journal. They previewed a National Association of Corporate Directors blue ribbon commission report proclaiming that corporate cultures matter in business. WHAT?  You would think that was obvious. So why has it taken so long for corporate boards to notice? Having a high-performance culture isn’t new! Maybe boards of directors just don’t understand what culture means. Culture is a set of shared assumptions about how to think, feel and act. Culture is the way work gets done. Culture is the sum total of behaviors, beliefs and decisions that leadership exhibits to create a positive and conducive business environment that allows positive implementation of the company strategy.

Posted by Allan Steinmetz at 1:00am

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Chick HERE to CREATE A HEALTHY CULTURE OF DEBATE

This past week there has been a firestorm of controversy in regard to President Trump’s lashing out at NFL players who kneel in protest during the national anthem. The reaction is playing out on TV network broadcasts, social media, including Twitter. It is reported that there were as many as 3.8 million tweets on Sunday alone on this topic. It seems we cannot have a civil conversation with friends or colleagues without some debate of who was right, who was wrong, what is the real focus of the protests and the racial divisiveness it has created.

Posted by Allan Steinmetz at 1:00am

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Click here for full article: Engagement is Driven by Feelings of Support and Belief in Future Succe

I read and review many reports on internal branding, and employee engagement to stay abreast of the latest trends and direction in branding, marketing, HR and organizational transformation. This week I came across an interesting study that was recently completed by Quantum Workplace, that raised some interesting issues regarding the value of “feelings” of your employees and the impact that “feelings” have on employee engagement and future success.

Posted by Allan Steinmetz at 1:00am

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Internal Communication and message alignment

In nearly every client interaction, the topic of competing messages and alignment occurs. What communication message takes precedence? How does a company communicate to its employees without creating confusion? How does a company communicate with one voice, tone and manner with a personality that is consistent across the organization?

Posted by Allan Steinmetz at 1:00am

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Who Controls Employee Engagement And Why Doesn't It Get Funded? It Needs A Seat At The Table

There is never a week that we don’t receive a phone call from a prospective client who says “employee engagement is a high priority but we can’t seem to find the budget to address the issue”. In other calls we hear, “the organization is working in silos and we can’t seem to get everyone on the same page, but nobody seems to be willing to do anything about it, and we don’t have a budget to get it done”. I try to be encouraging but it takes more than that.

Posted by Allan Steinmetz at 11:00am

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How To Eliminate Silos And Create Alignment

In our line of business, we see companies that have grown through either acquisitions and/or organic growth that reach a point where the company has become siloed and does not operate as one cohesive unit. The problem with this type of structure is that employees focus so heavily on their own department’s goals that they lose sight of the overall company vision. Additionally, it prevents the company’s fragmented divisions from enabling a smooth and cohesive relationship with partners and end consumers.

Posted by Allan Steinmetz at 11:00am

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Are You Inspiring Others By Balancing Your Work And Other Things That Are Important To You?

In a book he wrote before he died of lymphoma, Paul Tsongas, a U.S. Senator from Massachusetts made the statement that “ No one on his deathbed ever said, ‘I wish I had spent more time at the office’”. Today, in our fast paced world, work/life balance can be a challenge. And yet, effective leaders find a way to balance the things that are important to them and to their relationship with others. An engaged workforce is one in which people are passionate about what they do and that passion is driven by both the work they are doing and the values and beliefs reflected in their behavior. One of the primary motivators for employees today is the opportunity to have an impact. It’s not just about the compensation. It’s about doing meaningful work and making a difference.  And that happens when people are able to find a balance between their work and other things that are important to them and to those around them.

Posted by Rick DeMarco at 11:00am

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