Viewing entries tagged with 'b2c'
March 13, 2014
One of the biggest challenge for marketers, aside from acquiring new customers, is finding a way to maintain customer loyalty. The more loyal customers your business can maintain, the more likely it is that you will save costs and increase revenue. There are many ways to build a strong base of loyal customers, including improving customer experience, speedy responses to solutions, interactive social media, and more. One quick and easy way to improve customer loyalty is by instating a loyalty program that includes benefits for your customers. This infographic from Ciceron provides important statistics on how beneficial a customer loyalty program can be for your business. Just a quick note, though, that this is not a complete solution to customer loyalty, but just one of many ideas that your business can implement to increase loyalty. Take the time to see if a loyalty program is something that could work for your business!
Posted by Allan Steinmetz at 9:00am