Inward Blog

Viewing entries posted in December 2015

10 Things To Improve Employee Engagement In The Coming Year

During our busy professional lives we often take employee engagement for granted. Also, there is a common belief among senior executives that if they compensate their employees they should be sufficiently engaged. Wrong.

Posted by Allan Steinmetz at 11:00am

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Kudos to the Ford Motor Company - Talk about employee brand advocacy

A few weeks back, the Ford Motor Company launched an incredible idea that has often been made available in traditional retail but rarely in the automotive field. They announced a friends and neighbors promotional discount that easily lays out a plan to get the friends and neighbors of Ford Motor Company employees to buy a new Ford vehicle. It began on Tuesday November 9th and runs through January 4, offers what the automaker calls "an inside deal, now for everyone." It’s simple it’s engagement and advocacy on steroids. http://ford.to/1NPTeaf

Posted by Allan Steinmetz at 11:00am

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Why Are Employee Engagement Initiatives Falling Short Of Expectations?

The field of employee engagement has steadily gained momentum as business leaders are recognizing the link between happy employees and satisfied customers. However, the consensus among the many research sources tracking employee engagement show that there is a large gap between the amount of resources being put into these programs, and their actual effects on creating engagement.

Posted by Matt Manning at 11:00am

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