Inward Blog

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As COVID-19 continues to rain havoc around the world, the need for businesses to maintain their customer bases is even more evident. Businesses are closing down left right and center, and if your customers don’t hear from you for a long time, they might assume that you are not operating. One way to ensure that customers keep hearing from you is by strengthening your online presence. And what better way to do that is than to partner with a web development company that offers both creative and marketing services. This will also inspire your employees to further advocate for the company.

Posted by Allan Steinmetz at 12:00am

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Often, when I am asked the question of why our firm, Inward Strategic Consulting got into this business I usually provide an explanation that falls into five different categories. 1) Change is hard to embrace, 2) brand purpose and value are unifying, 3) Employee advocacy is paramount, 4) Sales channel understanding is a necessity, and 5) Internal/External brand alignment is critical.

Posted by Allan Steinmetz at 12:00am