Inward Blog
Viewing entries tagged with 'communication'
Enterprise Social Networks – Connecting Employees And Simplifying Communication
May 10, 2016
Over the past decade, the rise of social networks has been the most transformational trend in how we communicate. Facebook has changed the way we communicate with friends and family and display our digital selves to the world. Real time social feeds like Twitter, Instagram, and Snapchat have fundamentally altered the way we consume news, opinions, advertising, and everything in between (for better or worse).
Posted by Matt Manning at 11:00am
Enterprise Social Networks, Communication, Employee Engagement
5 Ways To Find The Resources For An Internal Brand Communications Program
February 9, 2016
Last week I attended the Marcus Evans Internal Communications and Situational Messaging conference in Orlando, Florida. We heard from outstanding speakers about how their companies were educating motivating and inspiring their people. We heard compelling presentations from IBM, Southwest Airlines, UPS, Coca-Cola and Kohl’s just to mention a few.
Posted by Allan Steinmetz at 11:00am
Internal Brand Communications, Budgeting, Resources, Strategy
10 Things To Improve Employee Engagement In The Coming Year
December 15, 2015
During our busy professional lives we often take employee engagement for granted. Also, there is a common belief among senior executives that if they compensate their employees they should be sufficiently engaged. Wrong.
Posted by Allan Steinmetz at 11:00am
Employee Engagement, Checklist, End of year, Communication, Honesty
Why Are Employee Engagement Initiatives Falling Short Of Expectations?
December 1, 2015
The field of employee engagement has steadily gained momentum as business leaders are recognizing the link between happy employees and satisfied customers. However, the consensus among the many research sources tracking employee engagement show that there is a large gap between the amount of resources being put into these programs, and their actual effects on creating engagement.
Posted by Matt Manning at 11:00am
Employee Engagement, Communication Platforms, Happy Employees, Millennials
Does One Size Fit All In Employee Engagement?
September 24, 2015
The other day I was approached by a prospective new manufacturing client. They had a robust employee engagement and employee brand program, but for reasons unbeknownst to him, they were not being effective. They were doing all the right things in regard to regular frequent communications, having a message that was aligned with corporate vision and mission, and a decent recognition / reward program which supported appropriate behaviors and innovations. But the programs were not having the impact he and senior management desired. He had hoped for higher employee retention, greater brand ambassadorship and advocacy in higher productivity and efficiency of performance but none of that was happening.
Posted by Allan Steinmetz at 11:00am
Employee Engagement, Internal Communications, Branding, Marketing
Effective Communications Can Be Defined With Two Words: Clarity and Authenticity
September 17, 2015
We live in a complicated world with more information hitting us daily than we can possibly absorb. It’s interesting to watch the evolution of technology as it balances advancement with ease of use and absorption. I remember the days when you needed a programmer to access data or when the user interface was so confusing that technology only seemed relevant to the technologically adept. With significant technological advances over the last 10 years, the user interface has become easier and easier for those who are not technology wizards, with the increasing use of voice activation. I can now tell my GPS where I want to go, I can tell my TV what I want to watch, and with the recent introduction of the Amazon Echo, I can tell “Alexa” to provide me with the weather, look information up on Wikipedia, run calculations, and play music that I want to hear. At one point, Android phones were only for the technology experts, while Apple was creating user interfaces that were easy for anyone to use. Android has now made significant strides in using advanced technology but simplifying the ability to use it and access information.
Posted by Rick DeMarco at 11:00am
Employee Engagement, Authenticity, Clarity, Complex, Communications
True Leadership Is Tested In Times Of Adversity
August 27, 2015
Anyone can lead when things are going smoothly. When the economy is good, profits are growing, and employees are happy and engaged; strong management, rather than leadership is the key. What’s the difference? Management is about tasks and leadership is about people. Leadership requires the ability to keep employees engaged and inspired and stay on course for delivering a strategy, despite the unexpected setbacks that may occur.
Posted by Rick DeMarco at 11:00am
Seven Necessary Skills For Effective Program Management
July 28, 2015
This is the ninth submission in an 11-week series on how to launch an employee engagement program. Last week I spoke about recognizing and rewarding people. In this post I will discuss the importance of project management for smooth implementation.
Posted by Allan Steinmetz at 12:00pm
Employee Engagement, Program Management, Project Management, Strategic Planning, Communication
Employee Engagement Blog - Message Relevancy and Architecture
June 30, 2015
This is the fifth submission in an 11-week series on how to launch an employee engagement program. Last week I spoke about having a codified sequential framework and process. In this post I will discuss the importance of message relevancy and message architecture.
Posted by Allan Steinmetz at 2:00pm
Employee Engagement, Message Architecture, Message Ladders, Brand Communications, Brand Alignment
Employee Engagement and Internal Branding require a sequential framework and process. Without it your efforts will likely fail
June 23, 2015
This is the fourth submission in an 11-week series on how to launch an employee engagement program. Last week I spoke about setting clear goals and objectives. In this post I will discuss the importance of following a codified sequential framework and process.
Posted by Allan Steinmetz at 11:00am
Employee Engagement, Internal Dialogue Communications, Sequential Process, Changing Behaviors, Brand Alignment